Role of NFTs on customer brand attitudes and purchase intentions after a corporate scandal

Additional Metadata
Keywords	Customer loyalty, NFT communities, Corporate scandal, Egocentric categorization
Thesis Advisor	fritze, martin, Smidts, Ale
Persistent URL	hdl.handle.net/2105/68765
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Păsărică, Ionut. (2023, July 11). Role of NFTs on customer brand attitudes and purchase intentions after a corporate scandal. Marketing Management. Retrieved from http://hdl.handle.net/2105/68765

Publication