Role of NFTs on customer brand attitudes and purchase intentions after a corporate scandal

Additional Metadata
Keywords	Customer loyalty, NFT communities, Corporate scandal, Egocentric categorization
Thesis Advisor	fritze, martin, Smidts, Ale
Persistent URL	hdl.handle.net/2105/68765
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Păsărică, Ionut. (2023). Role of NFTs on customer brand attitudes and purchase intentions after a corporate scandal. In Marketing Management.http://hdl.handle.net/2105/68765

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