Narratives of Pre-Loved Fashion: How Storytelling inspires People to update their Sustainable Wardrobe

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Keywords	consumers, stories, purchase intention, storytelling, emotional attachment, environmental awareness, sustainability
Thesis Advisor	Caprioli, Sara, Krefeld-Schwalb, Antonia
Persistent URL	hdl.handle.net/2105/68774
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Koenekoop, Terri. (2023, July 4). Narratives of Pre-Loved Fashion: How Storytelling inspires People to update their Sustainable Wardrobe. Marketing Management. Retrieved from http://hdl.handle.net/2105/68774

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