2023-07-20
The scarcer the better? The role of scarcity, energization, need for uniqueness and social status on perceived value in the fashion industry
Publication
Publication
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van Overveld, Mark, van Kerckhove, Anneleen | |
hdl.handle.net/2105/68793 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
du Pont, Mickey. (2023, July 20). The scarcer the better? The role of scarcity, energization, need for uniqueness and social status on perceived value in the fashion industry. Marketing Management. Retrieved from http://hdl.handle.net/2105/68793
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