2023-07-20
How do we get more consumers to purchase sustainable products? The effect of presenting Sustainability Cues on the Purchase Intention of sustainable products
Publication
Publication
Additional Metadata | |
---|---|
, | |
Ferecatu, Alina, Schanbacher, Anja | |
hdl.handle.net/2105/68805 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Berk, Koen. (2023, July 20). How do we get more consumers to purchase sustainable products? The effect of presenting Sustainability Cues on the Purchase Intention of sustainable products. Marketing Management. Retrieved from http://hdl.handle.net/2105/68805
|