The Effects of Brand Familiarity, Privacy Concerns, and Purpose of Use on Consumers’ Intention to Purchase Consumer Wearables

Additional Metadata
Keywords	Wearables, Privacy Concerns, Brand Familiarity, Purpose of Use: Health
Thesis Advisor	Martinovici, A., Waarts, Erik
Persistent URL	hdl.handle.net/2105/68806
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Visser, Mandy. (2023). The Effects of Brand Familiarity, Privacy Concerns, and Purpose of Use on Consumers’ Intention to Purchase Consumer Wearables. In Marketing Management.http://hdl.handle.net/2105/68806

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