The effect of rational vs. emotional message appeals on intentions to purchase package-free groceries; and the mediating role of perceived functional barriers and perceived psychological barriers

Additional Metadata
Keywords	package-free groceries, purchase intention, message appeals, rational appeals, emotional appeals, functional barriers, psychological barriers
Thesis Advisor	Szymanowski, Maciej, Thomassen, Jean-Pierre
Persistent URL	hdl.handle.net/2105/68811
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Barendse, Nadia. (2023, June 27). The effect of rational vs. emotional message appeals on intentions to purchase package-free groceries; and the mediating role of perceived functional barriers and perceived psychological barriers. Marketing Management. Retrieved from http://hdl.handle.net/2105/68811

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