Appealing or Creepy? Investigating the Efficacy of Anthropomorphism in Service Robots: Implications for Consumer Behaviour and Decision-Making

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Keywords	anthropomorphism, robot appearance, robot task, usage intention, attitude, anxiety
Thesis Advisor	Fytraki, Agapi, Galli, Leandro
Persistent URL	hdl.handle.net/2105/68829
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Saccani, Anna Chiara. (2023, July 20). Appealing or Creepy? Investigating the Efficacy of Anthropomorphism in Service Robots: Implications for Consumer Behaviour and Decision-Making. Marketing Management. Retrieved from http://hdl.handle.net/2105/68829

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