What is the role of identity relevance and value reflection as moderators in the relationship between meat consumption and the likelihood to purchase a sustainable product?

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Keywords	self-regulation theory, moral licensing, moral consistency, balancing, vegetarianism, green consumption, meat consumption
Thesis Advisor	van Dijke, M.H., Wubben, M.J.J.
Persistent URL	hdl.handle.net/2105/69584
Series	Global Business & Sustainability
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Etten, Rianne. (2023, August 17). What is the role of identity relevance and value reflection as moderators in the relationship between meat consumption and the likelihood to purchase a sustainable product?. Global Business & Sustainability. Retrieved from http://hdl.handle.net/2105/69584

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