2023-11-14
The influence of company reputation on a consumer’s willingness to accept monetary value for personal data
Publication
Publication
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Martinovici, A., Waarts, Erik | |
hdl.handle.net/2105/70424 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Beutels, Pauwel. (2023, November 14). The influence of company reputation on a consumer’s willingness to accept monetary value for personal data. Marketing Management. Retrieved from http://hdl.handle.net/2105/70424
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