Dematerialization of Consumption: The effect of Luxury Fashion-Sharing Platforms on Luxury Brand Perceptions

Additional Metadata
Keywords	fashion rental platforms, perceived uniqueness, brand personalities, adoption intention, luxury fashion industry
Thesis Advisor	fritze, martin, Smidts, Ale
Persistent URL	hdl.handle.net/2105/71433
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Myklebust Myrhol, Astrid. (2024). Dematerialization of Consumption: The effect of Luxury Fashion-Sharing Platforms on Luxury Brand Perceptions. In Marketing Management.http://hdl.handle.net/2105/71433

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