2024-07-11
Excitement and Consumer Innovativeness: The Moderating Role of Openness to Experience
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , | |
| Caprioli, Sara, Smidts, Ale | |
| hdl.handle.net/2105/72135 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Timmermans, Romy Esmee. (2024). Excitement and Consumer Innovativeness: The Moderating Role of Openness to Experience. In Marketing Management.http://hdl.handle.net/2105/72135 |
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