The impact of the immersion level of museum websites on behavior outcomes; exploring mediation through emotion and moderation by cultural interest

Additional Metadata
Keywords	Emotions, Willingness to pay, Willingness to recommend to others, Visit intentions, Cultural Interest, immersion, museums
Thesis Advisor	van Everdingen, Yvonne, Al-dhabyani, Yaser
Persistent URL	hdl.handle.net/2105/72280
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Vos, Eliza. (2024). The impact of the immersion level of museum websites on behavior outcomes; exploring mediation through emotion and moderation by cultural interest. In Marketing Management.http://hdl.handle.net/2105/72280

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