Selling the Experience: The Effect of User-Generated Augmented Reality Content on Purchase Intention in Secondhand Marketplaces

Additional Metadata
Keywords	Augmented Reality, User-generated content, secondhand marketplaces, purchase intention, digital marketing, online shopping behavior, product perception
Thesis Advisor	Krefeld-Schwalb, Antonia, Chun, Libby
Persistent URL	hdl.handle.net/2105/74478
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Dissel, Lloyd. (2024). Selling the Experience: The Effect of User-Generated Augmented Reality Content on Purchase Intention in Secondhand Marketplaces. In Marketing Management.http://hdl.handle.net/2105/74478

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