The Role of Appeal Framing in Food Donation Intentions

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Keywords	Appeal Framing, Food Donations, Campaign Exposure Frequency, Positive versus Negative Framing
Thesis Advisor	Galli, Leandro, Genevsky, Alex
Persistent URL	hdl.handle.net/2105/74482
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van der Donk, Maaike. (2024). The Role of Appeal Framing in Food Donation Intentions. In Marketing Management.http://hdl.handle.net/2105/74482

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