What Are They Thinking: The Impact of Labelling, Dietary Identity, and Product Category on Consumers’ Product Expectations, Brand Meaning, and Brand Affect

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Keywords	Continuous Trinity Model, Brand Meaning, Brand Affect, Product Expectations, Vegan, Plant-based, Diet
Thesis Advisor	D'Hooge, Serena, Schley, Dan
Persistent URL	hdl.handle.net/2105/74499
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Vlaming, Thomas. (2024, July 30). What Are They Thinking: The Impact of Labelling, Dietary Identity, and Product Category on Consumers’ Product Expectations, Brand Meaning, and Brand Affect. Marketing Management. Retrieved from http://hdl.handle.net/2105/74499

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