2024-08-29
The Influence of Digital Product Passports on Sustainable Purchase Intention in the Fashion Industry: Exploring the Potential Mediating Effect of Label Helpfulness and the Role of Psychological Barriers as a Potential Moderator
Publication
Publication
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Liberali, Jordana, Lopez, Rocio Alarcon | |
hdl.handle.net/2105/75268 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Allas, Myrèse. (2024, August 29). The Influence of Digital Product Passports on Sustainable Purchase Intention in the Fashion Industry: Exploring the Potential Mediating Effect of Label Helpfulness and the Role of Psychological Barriers as a Potential Moderator. Marketing Management. Retrieved from http://hdl.handle.net/2105/75268
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