2024-09-30
By You or for You: Altruistic vs. Egoistic Appeals on Donation Intention of Goods
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , | |
| Galli, Leandro, Boegershausen, johannes | |
| hdl.handle.net/2105/75347 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Chan, Desiree. (2024, September 30). By You or for You: Altruistic vs. Egoistic Appeals on Donation Intention of Goods. Marketing Management. Retrieved from http://hdl.handle.net/2105/75347 |
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