Exploring the Impact of Iconic Latin American Superheroes on the Place Brand of their Respective Home Nations

Additional Metadata
Keywords	Prejudice, Representation, Place Branding, Latin America, Superheroes
Thesis Advisor	Chakrabarti, Ronika, Smidts, Ale
Persistent URL	hdl.handle.net/2105/77216
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ponce de Leon, Luca. (2024). Exploring the Impact of Iconic Latin American Superheroes on the Place Brand of their Respective Home Nations. In Marketing Management.http://hdl.handle.net/2105/77216

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