2025-07-22
CSR Initiatives in Professional Sport: How Athlete Endorsement and Transparency Influence Fans’ Trust and Participation Intention
Publication
Publication
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| , , , , , | |
| Berens, Guido, Liepa, Liva | |
| hdl.handle.net/2105/77265 | |
| Global Business & Sustainability | |
| Organisation | Rotterdam School of Management |
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Nagy, András. (2025). CSR Initiatives in Professional Sport: How Athlete Endorsement and Transparency Influence Fans’ Trust and Participation Intention. In Global Business & Sustainability.http://hdl.handle.net/2105/77265 |
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