The Rule of Thirds in advertising: Examining its impact on advertising effectiveness and emotions

Additional Metadata
Keywords	Rule of Thirds (RoT), Advertising effectiveness, Emotions, Facial expressions, FaceReader, Composition
Thesis Advisor	Boksem, Maarten, Schley, Dan
Persistent URL	hdl.handle.net/2105/77417
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Stratton-Woodward, Kate. (2025). The Rule of Thirds in advertising: Examining its impact on advertising effectiveness and emotions. In Marketing Management.http://hdl.handle.net/2105/77417

Publication