Between Attention and Avoidance: An Experimental Study of Emotional Valence, Attention and Donation Behavior on Social Media

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Keywords	emotional valence, attention, charity, donation behavior
Thesis Advisor	Genevsky, Alex, Smidts, Ale
Persistent URL	hdl.handle.net/2105/78383
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Janzen, Sanne. (2025). Between Attention and Avoidance: An Experimental Study of Emotional Valence, Attention and Donation Behavior on Social Media. In Marketing Management.http://hdl.handle.net/2105/78383

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