Exploring the Role of Celebrity Endorsements and Risk Warnings in Shaping Risk Perceptions in Gambling Advertisements

Additional Metadata
Keywords	Celebrity Endorsements, Risk Perception, Gambling Advertisements, Online Gambling Marketing
Thesis Advisor	Liberali, Jordana, Martinovici, A.
Persistent URL	hdl.handle.net/2105/78394
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Panis, Friso. (2025). Exploring the Role of Celebrity Endorsements and Risk Warnings in Shaping Risk Perceptions in Gambling Advertisements. In Marketing Management.http://hdl.handle.net/2105/78394

Publication