Do emotions evoked by culturally immersive destination advertisements influence travel intention, and does this relationship vary depending on the consumer’s level of intercultural sensitivity?

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Keywords	cultural curiosity, purchase intention, positive emotions, marketing, emotional appeal, cultural immersion
Thesis Advisor	van Overveld, Mark, Dupont, Lennie
Persistent URL	hdl.handle.net/2105/78400
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Cañellas Martin, Lucia. (2025). Do emotions evoked by culturally immersive destination advertisements influence travel intention, and does this relationship vary depending on the consumer’s level of intercultural sensitivity?. In Marketing Management.http://hdl.handle.net/2105/78400

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