PR disasters in the context of government institutions: an examination of the impact of communication response type on future brand engagement, mediated by trust and anger

Additional Metadata
Keywords	PR disasters, Brand scandals, Communication response strategy, Future brand engagement, Government institutions, Public sector
Thesis Advisor	de Bliek, Ruben, Chakrabarti, Ronika
Persistent URL	hdl.handle.net/2105/78423
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Perik, Eva. (2025). PR disasters in the context of government institutions: an examination of the impact of communication response type on future brand engagement, mediated by trust and anger. In Marketing Management.http://hdl.handle.net/2105/78423

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