2025-07-23
Buy Now, Feel Healthier Later: The effect of Buy Now Pay Later on consumer spending for health supplements
Publication
Publication
| Additional Metadata | |
|---|---|
| , , | |
| Martinovici, A., Fytraki, Agapi | |
| hdl.handle.net/2105/78428 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Li, Kevin. (2025). Buy Now, Feel Healthier Later: The effect of Buy Now Pay Later on consumer spending for health supplements. In Marketing Management.http://hdl.handle.net/2105/78428 |
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