Green Claims, Grey Areas: How AI Transparency affects Sustainable Purchase Intentions

Additional Metadata
Keywords	AI transparency, Purchase intention, Perceived credibility, Ambiguity tolerance
Thesis Advisor	Lasarov, Wassili, Van den Bergh, B.
Persistent URL	hdl.handle.net/2105/78479
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ploshtakova, Preslava. (2025). Green Claims, Grey Areas: How AI Transparency affects Sustainable Purchase Intentions. In Marketing Management.http://hdl.handle.net/2105/78479

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