Less is More – But is it Also Persuasive?  An Experimental Study on the Persuasiveness of Motivational Appeals of Minimalism on Social Media

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Keywords	Minimalism, Sustainable Consumption, Sustainable Fashion
Thesis Advisor	Wubben, M.J.J., Saki, Mana
Persistent URL	hdl.handle.net/2105/79032
Series	Global Business & Sustainability
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Leeuw, Jasmijn. (2025). Less is More – But is it Also Persuasive? An Experimental Study on the Persuasiveness of Motivational Appeals of Minimalism on Social Media. In Global Business & Sustainability.http://hdl.handle.net/2105/79032

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