2026-01-31
Topic 10. Inspiring Consumer Behavior Change Driven by a Sense of Purpose
Publication
Publication
| Additional Metadata | |
|---|---|
| , , | |
| Loosschilder, Gerard, Thomassen, Jean-Pierre | |
| hdl.handle.net/2105/79233 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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van Rijckevorsel, Sjimmi. (2026). Topic 10. Inspiring Consumer Behavior Change Driven by a Sense of Purpose. In Marketing Management.http://hdl.handle.net/2105/79233 |
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