Topic 12. Are we telling people what they need to know? The Impact of communication format on risk perception

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Keywords	refillable fragrance consumer behavior, luxury, elaboration likelihood model, theory of planned behavior, risk perception
Thesis Advisor	Liberali, Jordana, Martinovici, A.
Persistent URL	hdl.handle.net/2105/79242
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Wallenberg, Lavinia. (2026). Topic 12. Are we telling people what they need to know? The Impact of communication format on risk perception. In Marketing Management.http://hdl.handle.net/2105/79242

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