The role of optimum stimulation level in the effectiveness of using repetition-variation to overcome donor fatigue

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Keywords	Donor fatigue, variety-seeking, Optimum stimulation level, Repetition-variation, Arousal
Thesis Advisor	Galli, Leandro, Mariadassou, Shwetha
Persistent URL	hdl.handle.net/2105/79245
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Marks, Brent. (2025). The role of optimum stimulation level in the effectiveness of using repetition-variation to overcome donor fatigue. In Marketing Management.http://hdl.handle.net/2105/79245

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