Leading People Towards a Healthier Choice: is PACE the Solution?

Additional Metadata
Keywords	Physical Activity Calorie Equivalent, Nutritional labelling, hedonic products, functional products, purchase intention, grocery store, packaging
Thesis Advisor	van Kerckhove, Anneleen, Mariadassou, Shwetha
Persistent URL	hdl.handle.net/2105/79309
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Valburg, Zyra. (2025). Leading People Towards a Healthier Choice: is PACE the Solution?. In Marketing Management.http://hdl.handle.net/2105/79309

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