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Clash of emotions Effects of different emotional states on guilt-arousing advertising Master Thesis
Onda, J.
December 2010 -
Succeeding to succeed CEO successor type, charisma and strategic choice behaviour Master Thesis
Foerstmann, W.
December 2010 -
Does a product platform process fit?: alignment of the NPD process to a product’s business environment and product architecture : case study in high-tech industry Master Thesis
Heijden, R.G.T. van der
December 2010 -
Nostalgia in printed advertisements The mediating role of advertisement credibility and the moderating role of brand familiarity Master Thesis
Hoven, J.C.N. van den
December 2010 -
Reification in management research Avoiding and/or minimizing negative consequences Master Thesis
Lange, J. de
December 2010 -
China as source of FDI Unique going global strategy and does China in the role of acquirer in CBM&A create value? Master Thesis
Chu, M.M.
December 2010 -
Referral reward programs for travel agencies in Facebook and Hyves An exploratory research on effectiveness and ethics of using online referral reward programs for Dutch travel agencies Master Thesis
Jongerius, R.B.
December 2010 -
The enterprise for excellence The pursuit of sound corporate governance practices in and enhanced performance of the Dutch accounting industry Master Thesis
Pruijssers, J.K.L.P.
December 2010