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'This app is mine!' : investigating the effect of self-design on value of digital goods Master Thesis
Hoonhout, Hanne
August 2020 -
Anthropomorphising techniques in crisis communication Master Thesis
Rigpal, Madavi
August 2020 -
Can the plastic epidemic be stopped? How the communication of collective action and behavioural costs potentially help to reduce consumers plastic consumption. Master Thesis
Ortjohann, Lisa
August 2020 -
Travelling authentically: An in-depth study of how travelers consume destinations Master Thesis
Karageorga, Eirini
August 2020 -
The ‘grey’ consumer’s culture: A qualitative study on consumer creativity and the elderly consumer Master Thesis
Reimeringer, Madou
August 2020 -
Rhyming identities: Consumption of Asian hip-hop music and the racial-ethnic-cultural identity of young Asian consumers Master Thesis
Yuen, Rachel
August 2020 -
Creativity Training: An evaluation of the effect of different training techniques on creativity dimensions in highly creative marketing contexts. Master Thesis
van de Klundert, Emma
August 2020 -
Nudging online fashion consumers towards adopting eco-friendly shipping packaging Master Thesis
Burmanjer, Laura
August 2020