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The appeal of uniqueness and operational transparency in upcycled fashion Master Thesis
Grutter, Marloes
August 2020 -
Would we rather want to keep our digital or our physcial pictures? Master Thesis
Sanders, Amparito
August 2020 -
Short-Term Stock Market Response to Brand Activism Advertisements Master Thesis
van der Kleij, Morticia
September 2020 -
Do Reviewer Information matter? The role of disclosing reviewer characteristics on consumers' credibility perceptions and purchase intention Master Thesis
Jäger, Alicia
September 2020 -
‘My Bag is Better Than Yours’: An experimental research on how different types of e-mass product customization influence consumer satisfaction and brand commitment in the luxury industry. Master Thesis
Dingjan, Lisanne
September 2020 -
Rewards and its influence on personal information disclosure: will the benefits outweigh the risks? Master Thesis
Venema, Floor
September 2020 -
The role of Uncertainty Tolerance, Materialism, and Brand Visibility on consumers’ preference for access-based purchases Master Thesis
Beraite, Raminta
September 2020 -
Customer Retention Analytics: Identify the right customers for your next retention campaign Master Thesis
Kneißler, René
September 2020