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Communicating Sustainability: A Qualitative Study on the Consumer Perceptions of Sustainability Messaging in the Context of High vs Low Involvement Product Ads Master Thesis
Ahmadov, Bahman
June 2022 -
Positive cueing as a way to influence Westerners’ disgust towards entomophagy Master Thesis
Nurkowski, Filip
June 2022 -
Insect-Based Foods: Are Consumers Ready to Take on the Challenge? Master Thesis
Wolf Pinto, Clara
June 2022 -
The Climber’s Identity A Qualitative Study of the Climbing Social Subcultures Master Thesis
Hascoët, Maud
June 2022 -
The interaction between online environments and consumer decision making Master Thesis
Wassink, Imke
July 2022 -
FinTech Adoption in Germany: The Impact of Social Influence on Customers' Intention to Adopt M-Wallets Master Thesis
Hees, Sophia
July 2022 -
How Does the Type of Business Influence Willingness to Donate? Master Thesis
Mons, Marlies
July 2022 -
Purchase intention of consumers: The effects of reviewer profile picture and product type in online reviews Master Thesis
van Winden, Lisa
July 2022