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Pop-up stores & brand experience in the fashion & beauty industry Master Thesis
Ollier, Marie
July 2021 -
What role does ethical judgment play on attitude towards advertising during a crisis? An exploratory research on the COVID-19 pandemic Master Thesis
Ahlskog, Mimi
July 2021 -
The influence of cognitive styles on advertisements including a cause Master Thesis
Fokke, Anne-Myrthe
July 2021 -
The effect of online review complexity on purchase intention in the field of website morphing Master Thesis
Boer, Jasper
July 2021 -
Promtional Mechanims and Brand Equity Master Thesis
Sahgal, Tanara
July 2021 -
The rise of mobile shopping: Effects of mobile website design in different stages of the Consumer Decision-making Process Master Thesis
de Leeuw, Joris
July 2021 -
Pre-checkout page optimisation through recommender system and website morphing Master Thesis
Carrascal Cupaban, Camila
July 2021 -
Satisfaction through Freedom Master Thesis
de Lange, Falco
July 2021