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To be or not to be: illusion or reality? the investigation of superior advertisement performance on consumers between bloggers and celebrities in the context of fashion Master Thesis
Hashemian, S.
March 2012 -
March 2012
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Ownership structure and firm profitability in South Korea The impact of group affiliation, family ownership & foreign investor ownership on corporate financial performance Master Thesis
Kasper, A.C.
March 2012 -
Consumer perceptions of handmade products Why product attitudes can change Master Thesis
Jelinek, A.
March 2012 -
Network relationships and the internationalization of biotech SMEs The role of network relationships for exploration and exploitation activities leading to internationalization Master Thesis
Runde, M.
March 2012 -
How ethical leadership affects employee outcomes The interactive effect of moral person and moral manager behaviors Master Thesis
Rietveld, J.M.
March 2012 -
Brand equity valuation and company performance Assessing the association between brand equity estimates and company performance of the world’s most renowned brands Master Thesis
Lely, R.J.W. van der
March 2012 -
Acquisition performance Vicarious and intra-organizational learning effects at different experience levels Master Thesis
Rajala, T.A.
February 2012