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  • Artificial Creativity: The Impact of Generative AI in Visual Advertising on Consumer Brand Perception and the Moderating Role of Product Involvement Master Thesis

    Pápayová, Nina

    August 2025
  • Don’t Judge a Review by Its Cover: Warning Labels and AI-Generated Deception in E-Commerce Master Thesis

    Makowka, Niklas

    August 2025
  • Investor’s Edge: Machine Learning and Natural Language Processing for Startup Success Prediction Master Thesis

    Feşnic, Radu-Matei

    August 2025
  • Effectiveness of AI-generated versus human-written sales proposals Master Thesis

    van der Teems, Jip

    August 2025
  • To be determined Master Thesis

    van Diepenbeek, Bram

    August 2025
  • The effect of gender on algorithmic versus hybrid matching approaches in the freelance market Master Thesis

    de Vries, Bosse

    August 2025
  • Do Small Prompt Tweaks Matter? An Evaluation of Small-Scale Linguistic Variations in Fundamental Contextual Statements and Their Impact on ChatGPT 4.0 Response Quality Master Thesis

    Bergström, Albin

    August 2025
  • Is your business Agentic AI ready? Factors that enable and inhibit the successful design, development, and implementation of Agentic AI systems in business processes Master Thesis

    van Tongeren, Floris

    August 2025
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