Erasmus University Thesis Repository Publications by Year
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Publication

  • Increasing awareness of sustainable brands: How third-party endorser impact attitude and purchase intention for a sustainable brand Master Thesis

    Serwuschok, Laura

    July 2016
  • Buying motives and framing of local food Master Thesis

    Hoek, Rick

    July 2016
  • Sustainability marketing communication in the beauty industry: how does the ideal sustainability advertisement in the beauty industry look like? Master Thesis

    Fazli, Patrizia

    July 2016
  • Current health trend: a qualitative research about perceptions and behaviours towards the current health trend Master Thesis

    Snel, Mariska

    July 2016
  • Press START to Play - A Study of Motivations and Consumption of Single Player Videogames Master Thesis

    Kuppili Venkata Tarun, Tarun

    July 2016
  • Marketing Tools and the Transaction & Acquisition Utility. What is the effect of Discounted Prices, Special Offers and Bonus Packages on the difference between the Transaction and Acquisition Utility? Master Thesis

    Heestermans, Imme

    July 2016
  • Consuming Alone or with Others: The Role of Perceived Time Affluence Master Thesis

    Jamieson, Natalie

    July 2016
  • The role of status signaling and licensing in overspending on green car purchases Master Thesis

    Mandaiker, Paul

    July 2016
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