-
The Success of K-Beauty: Heritage or Hostility Master Thesis
van der Putten, Dajah
July 2024 -
Cancelling Couture? The saviors of its future: Generation Z Master Thesis
Franssen, Isa
July 2024 -
Songstruck Cinema: Investigating Bollywood Song Influence on Movie Appeal among Generation Z in the Indian Diaspora Audience Master Thesis
Ahuja, Jalaja Ahuja
July 2024 -
Rethinking the route: Using nudge theory to reshape travel behaviour Master Thesis
Voshol, Lisa
July 2024 -
Footprint to Follow: Shaping Consumer Behaviour Change Towards Purchasing Sustainable Sneakers Master Thesis
vom Stein, Berna
July 2024 -
Miles for Thought: Nudging consumers toward local, in-season produce Master Thesis
Llorens Marti, Maria
July 2024 -
Emotional Resonance in the Digital Realm: Unveiling the Impact of High Arousal Language Deployed by Virtual Influencers on Emotional Attachment Master Thesis
Dang, Quynh
July 2024 -
The Influence Of Sensory Language On Purchase Intention: A Comparitive Study Of Virtual And Human Influencers Master Thesis
Sligting, Lara
July 2024