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The influence of greenwash on perceptions of green products among three generations of consumers Master Thesis
Eliasberg, Raizel
July 2017 -
Effects of Social Comparison on Conspicuous Consumption in Social Media Master Thesis
Wal, Bram
July 2017 -
Framing Messages and Focusing on Health Outcomes Master Thesis
Janssen, Eefje
July 2017 -
The Influence of Online Word of Mouth on the brand image formation process for unknown companies Master Thesis
Jaspal, Shivani
July 2017 -
Social media marketing beyond lead generation: Implications for business-to-business companies Master Thesis
Lee, Julie
July 2017 -
Label Certifications: A Choice of Heart and Brain? Master Thesis
Beld, Oscar
July 2017 -
How can consumers' attitude behaviour gap in organic food consumption be minimized? Master Thesis
Boots, Claire
July 2017 -
The effect of personalization on mobile advertisement liking Master Thesis
Dik, Annemarie
July 2017