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The effect of persuasive messages on conversion rate Master Thesis
Anastasopoulos, Alex
August 2016 -
Crowdfunding success: Building effective pledge levels Master Thesis
Bhikhi, Monisha
August 2016 -
An Updated Core/Peripheral Perspective on Individual Creativity Performance: Evidence from the Japanese Film Industry Master Thesis
Wang, Zi
August 2016 -
Good Corporate Social Responsibility: Does awareness of contradicting brand ownership have an impact on CSR image and behavioral outcomes? Master Thesis
Verwijmeren, Remco
August 2016 -
Multifinality of Products on the Success of Reaching Crowdfunding Goals Master Thesis
Krijnen, Rob
August 2016 -
Effects of Envy and Pride on the Desirability of Luxury Products Master Thesis
Kyriakopoulos, Fotis
August 2016 -
Influence of sexual cues in advertising on impulse buying Master Thesis
Gasparova, Irina
August 2016 -
User engagement through social media in the movie industry Master Thesis
Michailidou, Marialena
August 2016