Publication
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July 2017
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Cross-border acquisitions in emerging countries: The role of host country corruption on entrants’ ownership mode choices Master Thesis
July 2017 -
Eco-labels in the tourism industry: Communication that ensures sustainable consumer behavior Master Thesis
July 2017 -
The Influence of Online Word of Mouth on the brand image formation process for unknown companies Master Thesis
July 2017 -
Social media marketing beyond lead generation: Implications for business-to-business companies Master Thesis
July 2017 -
Label Certifications: A Choice of Heart and Brain? Master Thesis
July 2017 -
July 2017
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July 2017