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Predicting Customer Churn: Using the Best-Worst Method to Compare Models on more than just Accuracy Master Thesis
Duchemin, Ronan
March 2020 -
The occurrence and origin of IT control weaknesses Master Thesis
van Gennep, Robert
March 2020 -
Factors affecting the adoption and continuous usage of smart meters in residences – a case study of consumers in Rotterdam Master Thesis
Kirpalani, Yeshika
March 2020 -
The effect of using augmented reality to purchase products on the Internet on product returns Master Thesis
Amijo, Daniella
March 2020 -
The influence of mortality salience on consumer behaviour using Google trends data Master Thesis
Zeng, Stefan
March 2020 -
Making fashion advertisements appealing to every body - The effect of size-inclusive fashion marketing on purchase intention Master Thesis
Thäuser, Julia
March 2020 -
The impact of advertising strategies and green involvement on purchase intention of sustainable products in the apparel industry Master Thesis
Rovers, Josje
March 2020 -
Risk communication in online shopping: An attempt to counteract the adverse effects of data breach salience on risk perception Master Thesis
Uter, Susanne
March 2020