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Brands taking stands: The effect of using social ‘hot’ topics in product advertising on brand attitude and consumer purchase intentions with the moderating role of consumer cause-involvement and the mediating role of guilt Master Thesis
Lieshout, Lucienne
September 2019 -
The effect of organizational identification on the relationship between the visual framing of an advertisement and consumer’s willingness to pay Master Thesis
Cerecedo Zhu, Alejandro
September 2019 -
Hedonic shopping motivations across channels: Is shopping online as enjoyable as offline? Master Thesis
Spasojevic, Anita
September 2019 -
The power of a personal touch Master Thesis
Battista, Cecilia
September 2019 -
From scratch or from scrap? Barriers to change in the transition from virgin plastic production to recycling in the Netherlands Master Thesis
Cohn, Rosanna
September 2019 -
Long-term evidences of mandatory IFRS on the cost of capital Master Thesis
Nova, Giacomo
September 2019 -
The effect of education level on traffic deaths. Bachelor Thesis
N. Bouyazmarane
September 2019 -
Governance Modes in Renewable Energy A Comparative Case Study Master Thesis
Toulba, Fadel
September 2019