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The Effect of Promotional Campaigns on Consumer Risk Perceptions of Red Meat Master Thesis
Rausch, Max
July 2024 -
The Currency of Kindness: Understanding Consumer Response to Corporate Donations and the Role of Perceived Effort, Feelings of Gratitude, and Consumer-Cause Identification Master Thesis
Borova, Saranda
July 2024 -
Friendship volunteering: the trend of the future? Master Thesis
van As, Britt
July 2024 -
Transparency Signaling in Charitable Organizations: Navigating Information Disclosure for Better Donation Outcomes Master Thesis
Csóti, Regina
July 2024 -
Your Choice Matters: Navigating Choice in Cause-Related Marketing Campaigns Master Thesis
Zumbe, Greta
July 2024 -
Call to action: The Impact of Construal Level and Nature of Position in Volunteer Recruitment Master Thesis
van der Linden, Twan
July 2024 -
Navigating the Green Landscape. Understanding the Impact of Different Forms of Greenwashing on Consumer Behaviour: The Roles of Perceived Deception and Ethical Consumer Behaviour Master Thesis
Paridaens, Maartje
July 2024 -
The effectiveness of Anthropomorphic vs. Realistic Animal Depictions in Video Advertisements Master Thesis
Colley, Philip
July 2024