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Differences in the Perception of Visual versus Numerical scales: the role of Processing Fluency and Product Type Master Thesis
den Braber, Kim
July 2016 -
The effect of consumer decision making on emotions, purchase intentions and perceived choice difficulty by examining the role of the attraction effect and compromise effect Master Thesis
Verschoor, Nick
July 2016 -
Substitution Therapy. Does dissolution of a romantic relationship lead to an increase in Facebook Intensity? Master Thesis
Lyons, Brendan
July 2016 -
State of the art research in B2B marketing: omni-channel and the end of the sales-marketing gap Master Thesis
Schouwaert, Stefan
July 2016 -
Assessing the Discrepancy in Desired & Perceived Organizational Identity - The Role of Embodied Cognition Master Thesis
Guilleaume, Jennifer
June 2016 -
When CSR Feels Right: Looking through the Glasses of Regulatory Fit Master Thesis
Repko, Jeff
March 2016 -
Renting Fashion as a way of Sustainable Consumption Master Thesis
van Noord, Cecile
March 2016 -
Depletion or Fluency? Does the way in which the selling price is presented influence the purchase intention? Master Thesis
Cnossen, CĂ©line
March 2016