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The impact of the attraction effect on food decisions in an online environment moderated by time pressure and healthy lifestyle Master Thesis
Labeij, Bo
August 2024 -
Pixels vs. Patterns: Unravelling the Influence of Digital Fashion on Consumer Perception and the Evolution of Physical Fashion Master Thesis
Clement, Aïsha
August 2024 -
The paradoxical effect of authenticity as a strategy Master Thesis
Oldemans, Bobbi
August 2024 -
Investigating the Effect of Product Presentation Content on Purchase Intention for Businesses Selling Products Online; Comparing Video and Static Image Master Thesis
Preciado Arevalo, Jorge
August 2024 -
Do eco-labels with straightforward communication through text, prove more effective in building sustainability perceptions for FMCG products in a label-cluttered market? Master Thesis
Denev, Ivan Denev
August 2024 -
Anthropomorphic chatbots: effect of self-congruence through appearance on willingness to disclose personal information in the insurance sector Master Thesis
Kahraman, Dide
August 2024 -
Does Labeling Mater? Exploring the effects of plant-based meat alternative labels on perceived healthiness and the moderating role of the Nutri-score Master Thesis
Tjahja, Nicholas
August 2024 -
By You or for You: Altruistic vs. Egoistic Appeals on Donation Intention of Goods Master Thesis
Chan, Desiree
September 2024