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From Calories to Context: Testing Message Framing in Digital Food Swaps Master Thesis
de Jongh, Loïc
July 2025 -
Do Personalised Discounts Make Us Feel Committed? The Sunk Cost Effect, Price Sensitivity, and Healthy Grocery Purchases Master Thesis
van der Spek, Nienke
July 2025 -
Nudging the Protein Transition: The Impact of Food Recommendation Timing, Psychological Reactance, and the Type of Source on Plant-based Food Choices Master Thesis
Knijnenburg, Isa-Bente
July 2025 -
Temporal Distance and Consumer Behavior: How Reward Timing Shapes Food Choices in Supermarkets Master Thesis
Laurijsen, Eva
July 2025 -
Is my shopping basket sustainable? How eco-score and paper-based packaging can increase sustainable shopping behaviours Master Thesis
Dekker, Jurian
July 2025 -
LLM Market Research Choice Context Effects - human vs AI Master Thesis
Duba, Wouter
July 2025 -
Consumers’ Responses to Nutrition Claim Types in the Context of Parents Buying for Themselves Versus Parents Buying for their Child(ren): an Experimental Approach Master Thesis
Tulp, Lisanne
July 2025 -
Moving away from the meat industry: How warning labels can have an effect on consumers' purchase intentions in the meat industry Master Thesis
van Oord, Valerie
July 2025